Be Iconic Day – Celebrating our people

Icon Writers / 02 Sep, 2025

Today, we come together to celebrate Be Iconic Day – an annual day recognising the iconic work and impact of every Icon team member.

As we continue to deliver exceptional care and expand our reach to more communities around the world, there are always two things that remain consistent – our mission to bring the best care possible closer to home, and our iconic people who make it possible.

With more than 3,500 team members spanning the globe, Be Iconic Day is an opportunity to reflect on our achievements and take the time to recognise one another for the significant contribution made to our patients, and the healthcare industry.

Icon Group CEO, Mark Middleton OAM said Be Iconic Day is an important part of Icon’s culture.

“Our greatest strength is our people – their dedication and commitment to delivering exceptional care and finding new and innovative ways to help more people is inspiring,” said Mark.

“I’m so proud to lead this incredible team achieving amazing things across our entire organisation.

“Today is about thanking our people for making Icon a great place to work, celebrating our values, and reinforcing our commitment to those in our care.”

Iconic recognition

As part of the day, our teams will be celebrating with morning teas, notes of recognition and thank you messages.

Click through the below to hear from our executive leadership team on the importance of Be Iconic Day.

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