World Cancer Day 2024

Icon Group’s World Cancer Day 2024 Campaign

Every year Icon is proud to mark World Cancer Day with a group wide campaign which raises awareness, connects a community and most importantly contributes to the cancer conversation and highlights our commitment to reducing the global cancer burden.

In 2024, our international network across Australia, New Zealand, Singapore, Mainland China, Hong Kong, Malaysia and the United Kingdom showed their support with the following activities:

Icon’s Blooms of Hope

Icon Group is spreading messages of hope this World Cancer Day through a Blooms of Hope campaign. Throughout January and on World Cancer Day, Icon is encouraging patients, team members and healthcare partners to write a message of hope on a cut-out flower and add it to their centre’s World Cancer Day display.

Growing the Blooms of Hope across Icon’s international network of cancer centres represents our global commitment to improving cancer care and caring for our patients on World Cancer Day and every day. The flowers represent the national flowers of the fine countries Icon has locations: Australia (Golden wattle), Hong Kong (Bauhinia x Blakeana), Mainland China (Peony), New Zealand (Kowhai), Singapore (Vanda Miss Joaquim) and England (Tudor Rose).

Icon Group are also encouraging staff, healthcare partners, and patients to write messages of hope, advice and encouragement on a board and share to their social media. These visual activities represent Icon Group’s voice in the cancer conversation and our dedication to reducing the growing cancer burden.

Icon’s Impact Report

In line with the 2024 World Cancer Day theme ‘Close the Care Gap’, Icon is proud to publish our first Impact Report highlighting our contribution and commitment to tackling the growing cancer burden through innovation, research, and comprehensive cancer care for people around the world.

This report shares Icon’s efforts through 2023 as leading providers across cancer care, pharmacy, research and compounding. Delivering more than three million patient interactions across Australia, New Zealand, Singapore, Mainland China, and beyond, together we are making strides in the fight against cancer and providing hope to more people, families and communities.

Light up Landmarks

As Champion partners of Union for Cancer Control (UICC), Icon Group are proud to support their Light up Landmarks campaign every World Cancer Day.

In 2024, Icon helped organise over 60 landmarks across locations in Australia, New Zealand and the UK.

See the full list below:

Australia and New Zealand

  • Questacon
  • Royal Australian Mint
  • Big Banana Coffs Harbour
  • Newcastle City Hall Clock Tower face
  • Graincorp silos
  • Michael Fowler Centre
  • Christchurch Airport Terminal + Airways Tower
  • Oamaru Opera House
  • Carter Fountain & Trees at Oriental Bay, Wellington
  • FMG Stadium Waikato
  • Claudelands
  • Brisbane City Hall
  • King George Square
  • Community Halls – Sandgate Community Hall
  • Story Bridge
  • Victoria Bridge
  • Reddacliff Place sculptures
  • Architectural Wall at the Wickham Terrace car park
  • Tropical Dome at Brisbane Botanic Gardens Mt Coot-tha
  • Townsville Sign
  • Wharton Reef Lighthouse, Townsville
  • Victoria Bridge, Townsville
  • Central Park Boardwalk
  • George Roberts Bridge, Townsville
  • Old Magistrates Court House, Townsville
  • Little Fletcher Bridge, Townsville
  • Queensland Parliament House
  • Suncorp Stadium
  • Queensland Tennis Centre
  • Historic fig trees (Bundaberg)
  • The Gabba
  • Cleveland Point lighthouse
  • Sir Albert Abbott Administration Building
  • Adelaide Convention Centre
  • Adelaide Oval
  • AAMI Park
  • Geelong Catenary Lights (Malop & Moorabool Streets)
  • Conservatory & Sidney Myer Place
  • Mooroopna Water Tower
  • Monash Park Tree
  • Riverlinks Eastbank
  • Drum Theatre (Dandenong)
  • Victoria Park Lake
  • The Bell Tower
  • Perth Concert Hall
  • Elizabeth Quay
  • Koombana Footbridge (Bunbury)
  • Marlston Hill Lookout
  • Koombana Bay Foreshore
  • Marlston Waterfront
  • Guppy Park
  • Richmond Reserve
  • the historic Arrol Crane at Jetty Road
  • the Navigators at the Koombana Drive roundabout
  • Queens Park Theatre (Geraldton)
  • Matagurup Bridge
  • Mount Street Bridge
  • Joondalup Drive Bridge
  • Sky Ribbon Bridge
  • Northbridge Tunnel
  • The Levee
  • Yagan Square
  • Koolambidi Woola (Bunbury’s youth precinct)

United Kingdom

Somerset House, London


Contact us